Everything you need to run launches
A complete toolkit for managing DFY GTM operations from intake to launch success.
Client Management
Centralized client profiles with intake forms, onboarding status, and launch history.
AI Launch Plans
Generate customized GTM plans with 30+ pre-built tasks, timelines, and milestones.
Email Campaigns
Build, send, and track email campaigns with templates, personalization, and analytics.
Performance Analytics
Real-time tracking of opens, clicks, bounces, and follow-up recommendations.
Template Library
Pre-built email templates, social posts, and launch checklists ready to customize.
Task Automation
Auto-assign tasks, set dependencies, and track completion across your team.
Launch Calendar
Visual timeline of all client launches, deadlines, and campaign schedules.
Integrations
Connect with Resend for emails, R2 for assets, and webhooks for event tracking.
From intake to launch in 4 steps
A streamlined workflow that takes you from client onboarding to successful launch.
Client Intake
Client fills out a custom intake form with product details, target audience, and launch goals.
- Auto-populate client profile
- Extract key messaging
- Generate value proposition
AI Plan Generation
Herald generates a tailored 30+ task launch plan with timelines, deliverables, and dependencies.
- Pre-launch tasks (14 days)
- Launch day checklist
- Post-launch follow-up
Campaign Execution
Create email campaigns, upload contact lists, personalize with tokens, and track engagement.
- Template customization
- Batch email sending
- Real-time analytics
Track & Optimize
Monitor open rates, clicks, bounces. Get follow-up recommendations for non-openers after 24hrs.
- Email event webhooks
- Campaign analytics
- Follow-up automation
Perfect for DFY agencies & operators
Product Launch Agencies
Manage 10+ client launches simultaneously with automated plans and campaign tracking.
GTM Consultants
Deliver professional launch services with templated workflows and real-time analytics.
Growth Operators
Execute email campaigns, track engagement, and optimize follow-up sequences at scale.